Negotiation is the process which two individuals or businesses go through to reach an outcome that is mutually beneficial, and this is done through either compromise or agreement. This includes conversations and silence. This attitude also very informs the American communication and negotiation style. Negotiation is essentially an exercise in communication. In a negotiation, there is no room for communication breakdowns and misunderstandings. The three most significant elements of communication include: verbal communications, non-verbal communications, and the medium of communication. The better the communication is the better the negotiation would be. In this post we are going to go over an 8 step negotiation process that combines some of the most effective and efficient approaches to negotiation to ensure that you come to a favorable end agreement. Lines of communications need to be a two way process, flowing back and forth. Negotiation is a process where each party involved in negotiating tries to gain an advantage for themselves by the end of the process. Everything we do, or don’t do, influences the Other Party. This process is strongly influenced by the perceiver's current state of mind, role, and comprehension of earlier communications. The underlying objective is to use communication techniques to convince, persuade, or alter the perceptions of another. As this quote from the American business author Frank Sonnenberg shows, in American culture 'getting things done' is associated with progress and with success. Perception is the process by which individuals connect to their environment by ascribing meaning to messages and events. Importance of Ethics in the Negotiation process Ethics are standards of conduct or moral principles that override the behaviour in a given situation (Lewicki et al., 2016). What is perception in the context of negotiation? Negotiation may start with deliberation but to be effective, it has to end up in a conclusion or […] Given its complexity, several factors affect the process of negotiation. The final step in the negotiation process is a formalization of the agreement that has been worked out and developing and procedures that are necessary for implementation and monitoring. Communicating effectively is crucial for an effective business negotiation. 'Getting things done' is given great importance in American culture. Therefore, doing what is morally accepted as right, honest, and fair is equal to upholding ethics. ous interests of two parties involved in negotiation process. Negotiation is an exercise in communication. Negotia-tion occurs in business… They assume wrongly that the communication process will evolve on its own. Therefore, ne-gotiation is intended to aim at compromise. Communication plays an important role in negotiation. 1. Whether you are working in business or doing daily errands, the negotiation process is going to be the same. We may broadly group them into six—authority, credibility, information, time, and emotional control and communication skills. Authority: The first key factor affecting any negotiation is authority. 1.1 Explain the importance of negotiation in a business environment. While negotiators may stop talking, they don’t stop behaving. The article discusses about the role of communication for a successfule negotiation. Your behavior sends signals which influence the Other Party. All behaviors in negotiation send a message. Too many international negotiators do not take the time, and dismiss the need to include some frank discussion in how the two parties will maintain their negotiation deal once signed. For major negotiations – this will require hammering out the specifics in a formal contract. 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